I always knew that Viktor&Rolf take creativity to its beautiful extreme but I hadn’t expected this fashion show to be as artistic. I fell in love with the brand’s take on couture; colorful, oversized, vibrant. Flowers are this year’s couture favorite, most fashion houses have been endorsing the theme. However at Viktor&Rolf, the flowers took another dimension and couture another meaning. While we’re used to couture shows being mostly about very elegant long gowns and high heels, Viktor&Rolf chose to have their models wearing flatform tongs, oversized hats and puffy short dresses. The garden lady is the label’s vision for a SS15 full of colors, floral prints and big flowers made of refined fabrics.
You know, fashion has to make us dream too.